Rica|Sicily Experience 2015
the event for the launch of the new RICA Collection.

RICA has organized, the last 04th of October, an international event for the launch of its new hair collection WAVES OF LIGHT.
With the presence of 200 guests from all over the world, the event took place at an ancient castle, the Xirumi-Serravalle Castle . Set among the palms and one of the largest citrus grove in Sicily, the Xirumi-Serravalle Castle dates back to the 16th Century. Its neo-Gothic façade, its courtyards, and above all its garden were the setting for the fashion show.
The charming garden was turned into a magical enchanted forest: large candleholders hanging from the trees, magical waves of light, centuries-old trees, 20 models wearing Marella Ferrera creations, combed by Antonio Musumeci, the new RICA Artistic Director. RICA|Sicily Experience 2015 was the stage for the meeting of different cultures, a melting pot of traditions and cultures with Mediterranean inspiration.

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